The most important thing you can do for your site is promoting it by search engine submission. You can pay a fortune to have someone else say they'll do it for you, or do it yourself!

Be aware, though, that the rating your page is given depends upon what it contains in a searcheable format, mainly as text. In many cases you must have your Meta-Tags installed on each page to ensure that the automated programs or "bot's" that glean information from your pages for the search engines to index receive the sort of text (words) that have relevance to the purpose and content of each page.

This is something that should be done regularly, at least every few months, to make sure the indexes have newer information, and to update your site's placement on results pages. Yahoo is an exception to this as they actually review your site first! If you'd like to try a free, more automated process for 36 basic search engines, got to Add Me to use their auto submit program. Another excellent example of brains working overtime is at Olav Helleso-Knutsen's [Mirror Site!], it is a free script-program that automatically submits multiple page-links to 20 most popular search sites! There are two different versions of his free submission script there.